RGB (red, green, and blue) are three primary colors that, when combined, can create any color in the visible spectrum. And that's exactly what we do: combine three angles to create endless possiblities. Strategy stands at the core of every company process; Content gives it a voice; Branding brings it to life. RGB is a combination of expert strategic planning skills, intelligent and personal content writing and innovative branding and design, magic. When all three work together in unison, there’s no limit to where you can go.
Strategy is the foundation of every company process. It’s what guides every decision: how to allocate resources, how to break into a new market, how to grow and develop as a holistic unit. In the end, strategy is about making your company reach its full potential and maximize profits. Here’s what we do:
business development | marketing consulting | guidance and mentoring | business-plan writing | market growth and expansion
Corporate storytelling is all about finding the right words for your story. It’s about getting your message across in a way that makes your customers relate to your product. Corporate storytelling is about knowing who you are, what you do, who your client is – and how to say it. Here’s what we do:
web content | print content | slogans and taglines | social media writing | translation and editing | intercultural accessibility
Branding gives you a unique visual identity. Branding expresses everything your brand is – its values, its personality, its edge. Branding is the art of wordless speaking, of shouting it out in colors and shapes. Here’s what we do:
brand visibility | print and digital design | logo | UI/UX | ppt | corporate identity | online presence
Gadi Peretz, CEO
Our strategy guru, Gadi has over 25 years of international marketing and business development experience. He is an expert in leading intercultural business processes, as well as mentoring and training companies and management teams. Gadi had lived and worked in Japan for Scitex, and has founded several companies. He holds an MBA (cum laude) from the University of Manchester.
Rotem Alter, VP Content
The wordsmith. Rotem is a bilingual content writer and translator who has lived and studied in the US, Israel and Japan. From pencils to motorboats, Rotem can take your ideas and put them into the right words. She has a BA in East Asian Studies, a Journalism diploma from NYU and a certificate in translation from Tel Aviv University.
Michal Ben Ari, VP Branding
Our branding wiz harbors over 15 years of brand management experience. Retail, startup, services, even municipality branding – Michal has a knack for eye-catching, memorable and relatable design that truly captures the essence of your brand. Michal has a diploma in visual communications from Vital College.